Marketing across culture / Jean-Claude Usunier, Julie Lee.

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Material type: Text

TextPublication details: New York : Financial Times Prentice Hall, 2005.Edition: 4th edDescription: xii, 124 p. ; 24 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Books - Open Access	CHUSS - Mass Communication Book Bank	658.84 USU (Browse shelf(Opens below))	Available	BB20941

Includes bibliograpical references and index

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