Normal view MARC view ISBD view

Marketing across culture /

Usunier, Jean-Claude.

Marketing across culture / Jean-Claude Usunier, Julie Lee. - 4th ed. - New York : Financial Times Prentice Hall, 2005. - xii, 124 p. ; 24 cm.

Includes bibliograpical references and index

ISBN: 0273685295

Subjects--Topical Terms:
Export marketing-- Social aspects.
International business enterprises-- Social aspects.
International communication.

Dewey Class. No.: 658.84

Place hold
Print
Cite
Add to your cart (remove)
Send to device
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

UNIVERSITY LIBRARY CATALOGUE

Marketing across culture /