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Marketing classics; a selection of influential articles [by] Ben M. Enis and Keith K. Cox.

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Material type: Text

TextPublication details: Boston, Allyn and Bacon 1988.Description: 544 p.: illus.; 22 cmSubject(s):

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Holdings
Item type	Current library	Status	Barcode
Books - Open Access	Main Library - IDA	Available	001012119

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