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An analytic approach to marketing decisions / Robert F. Dyer, Ern est H. Forman.

By: Contributor(s): Material type: TextTextPublication details: Englewood Cliffs, N.J. : Prentice Hall, c1991.Description: xiii, 368 p. : ill. ; 25 cm. + 1 computer disk (5 1/4 in.)ISBN:
  • 013558826X
Subject(s): DDC classification:
  • 658.802
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Holdings
Item type Current library Call number Status Barcode
Books - Open Access Books - Open Access Main Library - IDA 658.802 DYE (Browse shelf(Opens below)) Available 001012485

System requirements for computer disk (Expert choice): PC; DOS; 2 di sk drives, or hard disk with 1 disk drive.

Includes bibliographical references and index.

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