Global marketing : contemporary theory, practice, and cases / Ilan Alon, Eugene Jaffe, with Donata Vianelli.

By:

Contributor(s):

Material type: Text

TextPublication details: New York : McGraw-Hill/Irwin, c2013.Description: xxi, 602 p. : ill., maps ; 26 cmISBN:

Subject(s):

DDC classification:

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Call number	Status	Barcode
Books - Open Access	Jinja Campus	658.84 AL O (Browse shelf(Opens below))	Available	001231759

Includes bibliographical references and indexes.

There are no comments on this title.

to post a comment.

UNIVERSITY LIBRARY CATALOGUE