The fundamentals and practice of marketing / John Wilmshurst and Adrian Mackay.

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Material type: Text

TextPublication details: Oxford : Butterworth Heinemann, 2002Edition: 4th edDescription: viii, 376 p. : ill. ; 25 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Books - Open Access	Jinja Campus	658.8 WIL (Browse shelf(Opens below))	Available	001244231

Includes bibliographical references and index

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