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Public communication campaigns / Ronald E. Rice, Charles K. Atkin , editors.

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Material type: Text

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TextPublication details: Thousand Oaks, Calif. : Sage Publications, c2001.Edition: 3rd edDescription: xi, 428 p. : ill. ; 24 cmISBN:

0761922059 (cloth)
0761922067 (pbk.)

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DDC classification:

659 21

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Includes bibliographical references and index.

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