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Effective communication, ethics, perceived quality, perceived value & customer loyalty : the case of Stanbic Bank City Branch / Wana Hope Gloriah

By: Material type: TextTextPublication details: Kampala, 2009Description: xii, 53 p. : ill. ; 30 cmSubject(s): DDC classification:
  • 381.149  22
Dissertation note: Unpublished thesis (M.Sc., Acc. & Fin.) - Makerere University , 2009
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Unpublished thesis (M.Sc., Acc. & Fin.) - Makerere University , 2009

Includes bibliographical references (p.44-48)

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