| 000 | 00984cam a2200301 a 4500 | ||
|---|---|---|---|
| 001 | vtls000352949 | ||
| 003 | UG-KaMUL | ||
| 005 | 20250614173407.0 | ||
| 010 | _a 2011-042361 | ||
| 020 | _a 9780071318204 | ||
| 035 | _a 17001692 | ||
| 039 |
_y 202207141915 _z 959 |
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| 040 |
_a DLC _b eng _c DLC _d YDX _d YDXCP _d CDX _d BWX _d DLC _d UG-KaMUL |
||
| 082 |
_a 658.84 _2 23 |
||
| 092 | _a 658.84 ALO | ||
| 100 | _a Alon, Ilan. | ||
| 245 |
_a Global marketing : _b contemporary theory, practice, and cases / _c Ilan Alon, Eugene Jaffe, with Donata Vianelli. |
||
| 260 |
_a New York : _b McGraw-Hill/Irwin, _c c2013. |
||
| 300 |
_a xxi, 602 p. : _b ill., maps ; _c 26 cm. |
||
| 504 | _a Includes bibliographical references and indexes. | ||
| 650 | _a Export marketing. | ||
| 650 |
_a Export marketing _v Case studies. |
||
| 700 | _a Jaffe, Eugene D. | ||
| 700 | _a Vianelli, Donata. | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c639533 _d639533 |
||