| 000 | 00848cam a2200277 a 4500 | ||
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| 001 | vtls000352811 | ||
| 003 | UG-KaMUL | ||
| 005 | 20250614173359.0 | ||
| 010 | _a 83-016153 | ||
| 020 | _a 0135579279 | ||
| 039 |
_y 202206241555 _z 992 |
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| 040 |
_a DLC _c DLC _d DLC _d UG-KaMUL |
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| 082 |
_a 658.8 _2 22 |
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| 092 | _a 658.8 KOT | ||
| 100 | _a Kotler, Philip. | ||
| 245 |
_a Marketing management : _b analysis, planning, and control / _c Phili p Kotler. |
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| 250 | _a 5th ed. | ||
| 260 |
_a Englewood Cliffs, N.J. : _b Prentice-Hall, _c c1984. |
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| 300 |
_a xxi, 792 p. : _b ill. ; _c 25 cm. |
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| 440 | _a The Prentice-Hall series in marketing | ||
| 504 | _a Includes bibliographical references and indexes. | ||
| 650 |
_a Marketing _x Management. |
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| 942 |
_2ddc _cBK |
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| 999 |
_c639315 _d639315 |
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