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082 _a910.688
_222
092 _aQ 910.688 MID
100 _aMiddleton, Victor T. C.
245 _a Marketing in travel and tourism /
_cVictor T.C. Middleton, Alan Fya ll and Michael Morgan ; with contributions from Ashok Ranchhod.
250 _a4th ed.
260 _aAmsterdam :
_bButterworth-Heinemann,
_c2009.
300 _axxv , 502 p. :
_bcol. ill. ;
_c27 cm.
504 _aIncludes bibliographical references (p. 487-491) and index.
650 _aTourism
_xMarketing.
700 _aFyall, Alan.
700 _aMorgan, Michael.
852 _dBB.A
942 _2ddc
_cBK
999 _c598221
_d598221