| 000 | 00919pam a2200301 a 4500 | ||
|---|---|---|---|
| 001 | vtls000252859 | ||
| 003 | UG-KaMUL | ||
| 005 | 20250612202711.0 | ||
| 010 | _a97-009228 | ||
| 020 | _a0321015479 | ||
| 039 |
_y200808191229 _z 909 |
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| 040 | _d UG-KaMUL | ||
| 082 |
_a659.2 _2 21 |
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| 082 | _a659.2 WIL | ||
| 100 | _aWilcox, Dennis L. | ||
| 245 |
_aPublic relations : _bstrategies and tactics / _cDennis L. Wilcox, Phillip H. Ault, Warren K. Agee. |
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| 250 | _a5th ed. | ||
| 260 |
_aBoston : _bPearson, _cc1998. |
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| 300 |
_axxiv, 584 p. : _bill. (some col.) ; _c24 cm. |
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| 504 | _aIncludes bibliographical references (p. 555-565) and index. | ||
| 650 | _aPublic relations. | ||
| 650 |
_aPublic relations _z United States. |
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| 700 |
_aAult, Phillip H., _d 1914- |
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| 700 | _aAgee, Warren Kendall. | ||
| 942 |
_2ddc _cBK |
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| 999 |
_c461206 _d461206 |
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