| 000 | 01046ngm a2200253 a 4500 | ||
|---|---|---|---|
| 001 | vtls000252150 | ||
| 003 | UG-KaMUL | ||
| 005 | 20250612202639.0 | ||
| 039 |
_a200907170820 _b952 _y200805301138 _z 923 |
||
| 040 | _aUG-KaMUL | ||
| 084 | _aMicrofilm 2000[40] AF | ||
| 100 | _aNsubuga, Edith Kasekende. | ||
| 245 |
_a The influence of FM radio advertising on consumer purchasing decisio ns in Uganda _h [microfilm]: _ba case study of selected advertising ca mpaigns/ _cby Edith Kasekende Nsubuga. |
||
| 260 |
_aKampala, Uganda: _bMakerere University Library Microfilming Unit, _c2000. |
||
| 300 |
_a4 titles on 1 microfilm reel; _c16 mm. |
||
| 502 | _aThesis (MBA) - Makerere University, 1997. | ||
| 504 | _aIncludes bibliographical references. | ||
| 650 |
_aRadio advertising _z Uganda |
||
| 650 |
_aSelling _x Radio advertising |
||
| 650 |
_aRadio in consumer education _z Uganda |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c460620 _d460620 |
||