000 01119cam a2200313 a 4500
001 vtls000262231
003 UG-KaMUL
005 20250612200432.0
020 _a0750635940
039 _a201908151339
_b952
_c201602251742
_d 992
_c201601191616
_d 918
_c201401221600
_d 992
_y200910081153
_z 938
040 _aDLC
_d UG-KaMUL
082 _a658
_2 21
092 _a658 MUD
100 _aMudie, Peter.
245 _a The management and marketing of services /
_cby Peter Mudie and Ang ela Cottam.
250 _a2nd ed.
260 _aOxford ;
_a Boston :
_bButterworth Heinemann,
_c1999.
300 _ax, 306 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
650 _aService industries
_x Management.
650 _aService industries
_x Marketing.
700 _aCottam, Angela.
942 _2ddc
_cBK
999 _c440539
_d440539