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| 040 | _a UG-KaMUL | ||
| 082 | 0 | 0 | _a 695.14 |
| 092 | _a U 695.14 KIY | ||
| 100 | 1 | _a Kiyingi, Douglas | |
| 245 | 1 | 4 |
_a The impact of television advertising on consumer purchasing decision s / _c Douglas Kiyingi. |
| 260 |
_a Kampala, _c 2005 |
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| 300 |
_a ix, 24 p. : _b ill. ; _c 30 cm. |
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| 502 | _a Dissertation (B. Com. Ext.) - Makerere University, 2005 | ||
| 504 | _a Includes bibliographical references (p.23-4) . | ||
| 650 | 0 | _a Television advertising. | |
| 650 | 0 | _a Purchasing. | |
| 942 |
_2ddc _cBK |
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| 999 |
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