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039 9 _y 201802211411
_z 993
040 _aUG-KaMUL
082 0 _a658.8343
_2 23
092 _aU 658.8343 MIG
100 1 _aMigadde, Maurice Walter.
245 1 0 _aBrand image transfer, brand awareness campaigns and brand preference in acquisitions in Uganda :
_ba study of Airtel Uganda /
_cMaurice W alter Migadde.
260 _aKampala,
_c2015.
_b
300 _a xi, 46 p. ;
_c 30 cm.
502 _a Unpublished thesis (MSc. MARKETING)- Makerere University, 2015.
504 _a Includes bibliographical references.
650 0 _aBrand choice
_zUganda.
_x
_v
_y
650 0 _aBrand name products
_zUganda.
_x
_v
_y
650 0 _aBrand loyalty
_zUganda.
_x
_v
_y
942 _2ddc
_cBK
999 _c176971
_d176971