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|---|---|---|---|
| 001 | vtls000027933 | ||
| 003 | UG-KaMUL | ||
| 005 | 20250608164637.0 | ||
| 008 | 040903s1996 maua b 001 0 eng | ||
| 020 | _a0256139504 | ||
| 020 | _a0256206821 (International student ed.) | ||
| 039 |
_a201507061653 _b967 _c201507061647 _d967 _c201003171115 _d917 _c201003171113 _d917 _y200409031202 _z918 |
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| 040 |
_aDLC _cDLC _dUG-KaMUL |
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| 082 | 0 |
_a658.848 _221 |
|
| 092 | _a658.848 CAT | ||
| 100 | 1 | _aCateora, Philip R. | |
| 245 | 1 |
_aInternational marketing / _cPhilip R. Cateora. |
|
| 250 | _a9th ed. | ||
| 260 |
_aBoston : _bIrwin-McGraw-Hill, _cc1996. |
||
| 300 |
_axxiii, 770 p. : _bill. ; _c26 cm. |
||
| 440 | _aThe Irwin series in marketing | ||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | _aExport marketing. | ||
| 650 | _aInternational business enterprises. | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c15150 _d15150 |
||