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The effect of product attributes on product performance: a case o f Guinness Stout/ Kasobya Anne Stella

By: Material type: TextTextPublication details: Kampala : Makerere University, 2003Description: x, 81p.: ill.; 30 cmSubject(s): DDC classification:
  • 381.4068
Dissertation note: Thesis (M.Sc., Marketing) - Makerere University, 2002
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Item type Current library Call number Status Barcode
Books - Open Access Books - Open Access Main Library - Africana U 381.4068 KAS (Browse shelf(Opens below)) Available 001065116

Thesis (M.Sc., Marketing) - Makerere University, 2002

Includes bibliographical references (p.77-81)

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