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Global marketing management : changes, new challenges and strateg ies / Kiefer Lee and Steve Carter
Material type:
TextPublication details: Oxford : Oxford University Press, 2009Edition: 2nd edDescription: xxvii, 565 p. : ill. ; 28 cmISBN: - 9780199239429
- 658.84
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
Books - Open Access
|
Jinja Campus | 658.84 LE E (Browse shelf(Opens below)) | Available | 001244228 |
Includes bibliographical references and index
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