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Brand identity, brand attitude and customer brand relationships amon g mobile telecommunication firms in Uganda / Herbert Jjagwe.

By: Material type: TextTextPublication details: Kampala, 2021Description: x, 67 p.: ill . ; 30 cmSubject(s): DDC classification:
  • 658.8343  23
Dissertation note: Unpublished thesis (MBA) - Makerere University, 2021
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Holdings
Item type Current library Call number Status Barcode
Books - Open Access Books - Open Access Main Library - Africana U 658.8343 JJA (Browse shelf(Opens below)) Available 001154060
Books - Open Access Books - Open Access Main Library - Africana U 658.8343 JJA (Browse shelf(Opens below)) Available 001154061

Unpublished thesis (MBA) - Makerere University, 2021

Includes bibliographical references (p.54-61)

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