UNIVERSITY LIBRARY CATALOGUE

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Principles & practice of marketing / Jim Blythe. by
Edition: 3rd edition.
Material type: Text Text
Publication details: Los Angeles : Sage, 2014
Other title:
  • Principles and practice of marketing
Availability: Items available for loan: Faculty of Economics and Management Book Bank - FEMA (2)Call number: 658.8 BLY, ...

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Consumer behaviour / Zubin Sethna, Jim Blythe. by
Edition: 4th edition.
Material type: Text Text
Publication details: Thousand Oaks, CA : SAGE Pub., 2019
Availability: Items available for loan: Faculty of Economics and Management Book Bank - FEMA (1)Call number: 658.8342 SE T. Jinja Campus (1)Call number: 658.8342 SET.

3.
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Principles & practice of marketing / Jim Blythe. by
Edition: 2nd ed
Material type: Text Text
Publication details: Hampshire : South-Western/ Cengage Learning, 2009
Availability: Items available for loan: Jinja Campus (1)Call number: 658.3 BLY.