The marketing of library and information services 2 / edited by B laise Cronin. - London : Aslib, 1992. - xiii, 604 p. : ill. ; 24 cm. - Aslib reader series ; v. 4 .

Includes bibliographical references.

0851422780


Libraries--Public relations.
Information services--Public relations.
Information services--Marketing.
Libraries--Marketing.

021.7