Ferber, Robert. <br/><br/>
Market research/ 
R. Ferber. 
 - paper-bound ed. 
 - New York :  McGraw-Hill ,  1963 
 - xiv, 542p. :  ill. ;  21cm. 
 - McGraw-Hill paperbacks in business and economics. .
<br/><br/> Original title pub. in 1949: Statistical techniques in market resear ch. 
<br/><br/>Includes bibliography. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research<br/>Statistics.
<br/><br/><label>Dewey Class. No.: </label>658.83 FER