Wilson, Hugh <br/><br/>
The multichannel challenge :  integrating customer experiences for profit / 
Hugh Wilson, Rod Street and Lindsay Bruce 
 - Amsterdam :  Butterworth-Heinemann ,  2008 
 - xxii, 218 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780750687119 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer relations<br/>Customer services<br/>Marketing channels<br/>Marketing--Management.
<br/><br/><label>Dewey Class. No.: </label>658.812