Kayanga, Prossy. <br/><br/>
Customer relationship management, consumer behavior and sales perfor mance of selected firms in the stationery industry in Uganda / 
Pross y Kayanga. 
 - Kampala,   2022 
 - x, 49 p.:   ill. ;   30 cm. 
<br/><br/>Unpublished thesis (MSc. MKT) - Makerere University, 2022 
<br/><br/>Includes bibliographical references (p.38-44) 
<br/><br/><label>Subjects--Topical Terms: </label><br/> Consumer behavior-- Uganda.<br/> Customer services-- Evaluation.
<br/><br/><label>Dewey Class. No.: </label>658.812