Namatende, Erina. Brand awareness, perceived product quality and consumer purchasing b ehavior : a case of consmetics products in Iganga didtricts / Eri na Namatende. - Kampala, 2019 - x, 49 p. : ill. ; 30 cm. Unpublished thesis ( MBA ) - Makerere University, 2019. Includes bibliographical references ( p.38- 42) Subjects--Topical Terms: Consumer behavior-- Uganda. Dewey Class. No.: 658.8342