TY  - BOOK
AU  -  Hutt, Michael D.
AU  -  Speh, Thomas W.
TI  -  Business marketing management: B2B 
SN  -  9780324581638
U1  -  658.802 
CY  -  New Zealand
PB  -  South Western/ Cengage Learning
KW  -  Industrial marketing
KW  -  Management
KW  -  Case studies
N1  -  Includes index
ER  -