TY  - BOOK
AU  -  Verhage, Bronis.
TI  -  Marketing: A Global Perspective 
SN  -  9781408064900 (pbk.)
U1  -  381 
PY  - 2014///
CY  -  Australia
PB  -  Cengage Learning
KW  -  Marketing
N1  -  Includes index
ER  -