TY  - BOOK
AU  -  Karamagi, Richard
TI  -  Fear appeals, subjective norms, customer attitudes purchase intentio ns and sales performance: a case of insurance providers in Uganda 
U1  -  657.836  23
PY  - 2014///
CY  -  Kampala
PB  -  Makerere University
KW  -  Insurance
KW  -  Rates
KW  -  Uganda
KW  -  Insurance companies
N1  -  Unpublished thesis MSc (Acc & Fin)- Makerere University, 2014;  Includes bibliographical references (p.45-51)
ER  -