TY  - BOOK
AU  -  Ssekibaala, Derrick
TI  -  Market orientation, innovation, brand awareness and customer loyalty of mobile telecommunication firms in Uganda
U1  -  381.106  23
PY  - 2018///
CY  -  Kampala
KW  -  Marketing
KW  -  communication
KW  -  Uganda
N1  -  Unplished Thesis (MSC.Marketing)- Makerere University, 2018;  Includes bibliographical references (p.48-60)
ER  -