TY  - BOOK
AU  - Chiruyi, Jemimah
TI  - Merchandising and product performance: a study of Coca-Cola prod ucts in Kampala 
U1  - U 658.8 CHI 
PY  - 2005///
KW  - Product management
KW  - Uganda
KW  - Coca-Cola products
KW  - Marketing
N1  - Thesis (M.SC., Marketing) - Makerere University, 2005; Includes bibliographical references
ER  -