The effect of market orientation on customer satisfaction in Uganda' s commercial banking industry : the case of Stanbic Bank, Luwero bra nch - Kato, Mutimba Isaiah (Kampala, 2017)
Unpublished thesis (MBA) - Makerere University, 2017.
Includes bibliographical references (p.50-59).
Keywords: Stanbic Bank -- Bank marketing -- Uganda Luwero branch; Banks and banking -- Customer services -- Uganda