The economics of electronic commerce - Whinston, Andrew B.; Stahl, Dale O.; Choi, Soon-Yong. (Indianapolis, IN. : Macmillan Technical Pub., 1997)
On front cover: "The essential economics of doing business in the el ectronic marketplace."
Includes bibliographical references and index.
Keywords: Electronic commerce -- Economic aspects; Internet -- Economic aspects; World Wide Web -- Economic aspects