Ward, Jean <br/><br/>
Search strategies in mass communication / 
Jean Ward, Kathleen A. Hansen. 
 - 3rd ed. 
 - New York :  Longman,  c1997. 
 - xii, 371 p. :  ill., map ;  24 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>080131755X 
<br/><br/><label>LCCN: </label>96-033780 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media--Research--Methodology.<br/>Communication--Research--Methodology.
<br/><br/><label>Dewey Class. No.: </label>302.23/072