TY  - BOOK
AU  - Sriramesh, Krishnamurthy.
AU  - Vercic, Dejan.
TI  -  The global public relations handbook: theory, research, and prac tice 
T2  - Communication series
SN  - 9780415995139
U1  - 659.2 22
PY  - 2009///
CY  - New York
PB  - Routledge
KW  - Public relations
KW  -  Cross-cultural studies
KW  -  Handbooks, manuals, et c
KW  - Intercultural communication
KW  -  Handbooks, manuals, etc
N1  - Includes bibliographical references and index;  Foreword;  Koèichiro Matsuura --;  Preface ; Introduction;  K rishnamurthy Sriramesh --;  Global public relations : conceptual frame work;  Theoretical framework for global public relations research and practice;  Krishnamurthy Sriramesh, Dejan Vercic --;  Political ec onomy and public relations;  Sandra C. Duhâe, Krishnamurthy Srirames h --;  Relationship between culture and public relations;  Krishnam urthy Sriramesh --;  Mass media and public relations;  Krishnamurth y Sriramesh, Dejan Vercic --;  Activism and public relations;  Jeon g-Nam Kim, Krishnamurthy Sriramesh --;  Asia and Australasia;  Publi c relations in Australasia : friendly rivalry, cultural diversity, and global focus;  Judy Motion, Shirley Leitch, Simon Cliffe --;  Overv iew of public relations in Japan and the self-correction concept;  T akashi Inoue --;  Professionalism and diversification : the evolution of public relations in South Korea;  Yungwook Kim --;  Becoming pro fessionals : a portrait of public relations in Singapore;  Constance Chay-Nâemeth --;  Public relations in mainland China : an adolescent with growing pains;  Ni Chen, Hugh M. Culbertson --;  Sharing the t ransformation : public relations and the UAE come of age;  Badran A. Badran, Judy VanSlyke Turk, Timothy N. Walters --;  Palestinian publi c relations, inside and out;  R.S. Zaharna, Ahmed Ibrahim Hammad, Ja ne Masri --;  Israeli PR experience : nation building and professional values;  Margalit Toledano, David McKie --;  Africa;  Nature and status of public relations practice in Africa;  Chris Skinner, Gary Mersham --;  Public relations practice in Nigeria;  Eric Koper, Ta ye Babaleye, Julia Jahansoozi --;  Status of public relations in Kenya;  Peter Oriare Mbeke --;  Public relations in South Africa : from rhetoric to reality;  Ronâel Rensburg --;  Public relations in Egyp t : practices, obstacles, and potentials;  Kevin L. Keenan --;  Europe;  United Kingdom : advances in practice in a restless kingd om;  Jon White, Jacquie L'Etang, Danny Moss --;  From literary bure aus to a modern profession : the development and current structure of p ublic relations in Germany;  Gèunter Bentele, Stefan Wehmeier --;  Public relations in Norway : communication in a small welfare state;  ¢yvind Ihlen, Kjell S. Rakkenes --;  Public relations in the Polde r : the case of the Netherlands;  Betteke van Ruler --;  Public rel ations in Sweden : a strong presence increasing in importance;  Bert il Flodin --;  Public relations in Italy : master of ceremonies in a r elational society;  Toni Muzi Falconi --;  Public relations in an e conomy and society in transition : the case of Poland;  Ryszard ¡awn iczak, Waldemar Rydzak, Jacek Trebecki --;  Public relations in a corp orativist country : the case of Slovenia;  Dejan Vercic --;  Challe nges of revived democracies : the rise of public relations in Romania;  Adela Rogojinaru --;  Hungarian rhapsody : the evolution and curre nt state of Hungarian public relations;  Gyorgy Szondi --;  Develop ment of public relations in Russia : a geopolitical approach;  Kater ina Tsetsura --;  Americas;  Public relations in the United States : a generation of maturation;  Larissa A. Grunig, James E. Grunig --;  Different cou ntry, a different public relations : Canadian PR in the North American context;  Fraser Likely --;  Public relations industry in Mexico : from amateurship to the construction of a discipline;  Marââia Anton ieta;  ...[et al.] --;  Overview of public relations in South America;  Maria Aparecida Ferrari --;  Public relations in Brazil : practi ces and education in a South American context;  Juan-Carlos Molleda, Andrâeia Athaydes, Vivian Hirsch --;  Public relations in Chile : sea rching for identity amid imported models;  Maria Aparecida Ferrari - -;  International public relations : key dimensions and actors;  Tra nsnational public relations by foreign governments;  Michael Kunczik --;  Public relations of movers and shakers : transnational corporati ons;  Dejan Vercic --;  Nongovernmental organizations and internati onal public relations;  Ana Tkalac, Jurica Pavicic --;  Public rela tions, public diplomacy, and strategic communication : an international model of conceptual convergence;  Mark A. Van Dyke, Dejan Vercic --;  Managing sustainable development in sub-Saharan Africa : a communic ation ethic for the global corporation;  Cornelius B. Pratt --;  Ho w to manage your global reputation : the public relations agency;  M ichael Morley --;  Public information in the UNESCO : toward a strateg ic role;  Vincent Defourny --;  United Nations department of public information : intractable dilemmas and fundamental contradictions;  Seth A. Center --;  Epilogue;  Missing link : multiculturalism a nd public relations education;  Krishnamurthy Sriramesh
UR  -  http://www.loc.gov/catdir/toc/ecip0819/200 8023417.html
UR  -  http://www.loc.gov/catdir/enhancements/fy09 14/2008023417-d.html
UR  -  http://www.loc.gov/catdir/en hancements/fy1013/2008023417-b.html
ER  -