Seitel, Fraser P. The practice of public relations / Fraser P. Seitel. - 6th ed. - Englewood Cliffs, N.J. : Prentice Hall, c1995 - xxiv, 552 p. : ill. (some col.) ; 26 cm. Includes bibliographical references and index. ISBN: 0024088404 LCCN: 94-006766 Subjects--Topical Terms: Public relations--United States. Dewey Class. No.: 659.2