Gregory, Anne, 1953-

Planning and managing public relations campaigns : a strategic ap proach / Anne Gregory. - 3rd ed. - London : Kogan Page, 2010. - xi, 186 p. : ill. ; 24 cm. - PR in practice series .

Includes index.

9780749451080 0749451084 9780749459284 074945928X


Public relations--Management.
Public relations--Great Britain.

659.2