Planning and managing public relations campaigns : a strategic ap proach /
Anne Gregory.
- 3rd ed.
- London : Kogan Page, 2010.
- xi, 186 p. : ill. ; 24 cm.
- PR in practice series .
Includes index.
9780749451080 0749451084 9780749459284 074945928X
Public relations--Management. Public relations--Great Britain.