Sales and distribution management : an integrative approach /
Pingali Venugopal, Professor, Marketing, XLRI, Jamshedpur.
- 2nd Edition.
- Los Angeles : Sage, 2021.
- xxxviii, 347 p. : ill. ; 25 cm.
Revised edition of the author's Sales and distribution management, 2 008.
Includes bibliographical references (R-1-4) and index.
9789353884864
2021-444980
Sales management--Management.--India Physical distribution of goods--Management.--India Marketing channels--Management.--India