Jhally, Sut. <br/><br/>
The codes of advertising :  fetishism and the political economy of meaning in the consumer society / 
by Sut Jhally. 
 - New York :  St. Martin's Press,  1987. 
 - ix, 225 p. :  ill. ;  23 cm. 
<br/><br/> Includes index. 
<br/><br/>Bibliography: p. [206]-221. 
<br/><br/><label>ISBN: </label>0312002114 :   
<br/><br/><label>LCCN: </label>86-020349 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising--Social aspects.<br/>Symbolism in advertising.<br/>Mass media.
<br/><br/><label>Dewey Class. No.: </label>659.1/042