Hayden, Joanna.

Introduction to health behavior theory / Joanna Hayden. - Sudbury, Mass. : Jones and Bartlett, c2009. - x, 148 p. : ill. ; 28 cm.

Includes bibliographical references.

Introduction to theory -- Self-efficacy theory -- The theory of reas oned action and the theory of planned behavior -- Health belief model - - Attribution theory -- Transtheoretical model -- Social cognitive theo ry -- Diffusion of innovation -- Emerging theories -- Choosing a theory .

9780763743833 (pbk. : alk. paper)

2008-010757


Health behavior-- Textbooks.
Health behavior.
Attitude to health.
Behavioral Research.
Health education.
Health promotion.

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W 85 / H414i 2009