TY - BOOK AU - Fishbein, Martin. AU - Ajzen, Icek. AU - Albarracin, Dolores, AU - Hornik, Robert C. TI - Prediction and change of health behavior: applying the reasoned action approach SN - 0805859268 (case) U1 - 613 22 PY - 2007/// CY - Mahwah, N.J. PB - L. Erlbaum Associates KW - Health behavior KW - Decision making KW - Health attitudes KW - Health planning KW - Health promotion KW - Attitude (psychology) KW - Prediction (Psychology) N1 - "This book is based on a symposium held in honor of Martin Fishbein' s 70th birthday in March 2006 at the Annenberg School for Communication , University of Pennsylvania"--P. ix; Includes bibliographical references and index ER -