DeFleur, Melvin L. 1923- Understanding mass communication : a liberal arts perspective / Melvin L. DeFleur, Everette E. Dennis. - 7th ed. - Boston : Houghton Mifflin, c2002. - xix, 504 p. : col. ill. ; 26 cm. Includes bibliographical references and index. ISBN: 0618128573 Subjects--Topical Terms: Mass media. Dewey Class. No.: 302.23