TY - BOOK AU - Middleton, Victor T. C. AU - Fyall, Alan. AU - Morgan, Michael. TI - Marketing in travel and tourism SN - 9780750686938 U1 - 910.688 22 PY - 2009/// CY - Amsterdam PB - Butterworth-Heinemann KW - Tourism KW - Marketing N1 - Includes bibliographical references (p. 487-491) and index ER -