Gawiser, Sheldon R. A journalist's guide to public opinion polls / Sheldon R. Gawiser and G. Evans Witt ; foreword by Walter R. Mears. - Westport, Conn. : Praeger, 1994. - xiv, 171 p. : ill. ; 21 cm. Includes bibliographical references (p. [163]-165) and index. ISBN: 027594722X (alk. paper) 0275949893 (pbk. : alk. paper) LCCN: 94-016458 Subjects--Topical Terms: Public opinion polls. Dewey Class. No.: 303.3/8