Emery, Edwin. <br/><br/>
Introduction to mass communications 
[by] Edwin Emery, Phillip H. Ault [and] Warren K. Agee. 
 - 2d ed. 
 - New York,   Dodd, Mead,   1965. 
 - xii, 434 p.   24 cm. 
<br/><br/>Includes bibliographical references (p. 399-422) 
<br/><br/><label>LCCN: </label>65-015617 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media.
<br/><br/><label>Dewey Class. No.: </label>384