Orlik, Peter B. <br/><br/>
Broadcast copywriting / 
Peter B. Orlik. 
 - Boston :  Holbrook Press,   c1978. 
 - xvii, 439 p. :  ill. ;   24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0205486095 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Broadcasting-- Authorship.<br/>Broadcast advertising.
<br/><br/><label>Dewey Class. No.: </label>808.02