TY  - BOOK
AU  - Kotler, Philip.
AU  - Keller, Kevin Lane,
TI  - Marketing management
SN  - 9780136009986
U1  - 658.8  22
PY  - 2009///
CY  - Upper Saddle River, N.J.
PB  - Pearson Prentice Hall
KW  - Marketing
KW  -  Management
N1  - Includes bibliographical references and index
ER  -