TY - BOOK AU - Wana, Hope Gloriah TI - Effective communication, ethics, perceived quality, perceived value & customer loyalty: the case of Stanbic Bank City Branch U1 - 381.149 22 PY - 2009/// CY - Kampala KW - Stanbic Bank KW - City branch KW - Customer services KW - Customer loyalty N1 - Unpublished thesis (M.Sc., Acc. & Fin.) - Makerere University , 2009; Includes bibliographical references (p.44-48) ER -