Wana, Hope Gloriah

Effective communication, ethics, perceived quality, perceived value & customer loyalty : the case of Stanbic Bank City Branch / Wana Hope Gloriah - Kampala, 2009 - xii, 53 p. : ill. ; 30 cm.

Unpublished thesis (M.Sc., Acc. & Fin.) - Makerere University , 2009

Includes bibliographical references (p.44-48)


Stanbic Bank City branch -- Customer services.


Customer loyalty

381.149