Attracting investors : a marketing approach to finding funds for your business /
Philip Kotler, Hermawan Kartajaya, and S. David Youn g.
- Hoboken, New Jersey : Wiley, c2004.
- ix, 246 p. ; 24 cm.
Includes bibliographical references and index.
0471646563 (cloth)
Venture capital. Small business-- Finance. New business enterprises-- Finance.